For me, Wired magazine’s recent must-read yarn about Facebook’s woes reinforces a certain nagging hunch:
The supply chain for news, if you think of it as a product to be brought to market like any other, urgently needs to be re-engineered from the ground up so that it’s less reliant on Facebook and other Death Star-sized tech companies. It needs more redundancy, more antifragility, to borrow a useful buzzword from author Nassim Nicholas Taleb.
Both publishers and the public need this to happen, albeit for different reasons. For publishers, it’s a matter of business viability, so they’re not forever stuck on someone else’s digital toll road. For the public, it’s a matter of reliability and quality of the information that acts as a lifeblood for civil society.
Facebook (and its Big Tech peers, in fairness) simply aren’t equipped or incented to fix this. Sure, it’s possible they can, given…
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